Is Your Spam Plagiarizing A Reviewer?


Normally I close the comments on my blog after about two months because I figure a) it’s a way to combat spam and b) most people comment on recent posts, not really old ones, so I doubted I was losing an audience closing comments on my 1-2+ year old posts.

After a Musing by Moonlight topic a couple of months ago, I decided to open all the comments on my blog because seriously, spam can’t be that scary, right? And I’m still using Akismet and it’s really good at catching spam. I only need to comb through it every few days to make sure legitimate comments haven’t accidentally been marked as spam.

Today I noticed something quite scary within my spam comments. Legitimate-looking comments were being made on articles actually relevant to the comment: naming the actual book the post was about rather than the generic “Hey, I’ve been following your blog for some time and this information came in useful! I told my brother and he bookmarked it!” kind of spam.

I figured it out because although the words sound right, the links in the profile bit are still bogus.

So I Googled the legitimate sounding comments and found the spam is actually plagiarised and lifting text from legitimate sources, and pasting them into a comment that has identified keywords from my blog posts.

Spam is Plagiarising Reviewers

spam comment 1

Tiana Warner had a book blitz in late 2014 and this sentence was posted several times on several different blogs from her guest post titled “Finish your story: 3 Tips for Getting that Book Done”.

spam comment ice massacre search result


spam comment 2

This one was taken from Suzanne Johnson/Suzannah Sandlin’s blog post “TBR-Toppling Tuesday–Five Book #Giveaway” from January 20, 2015. It’s for a completely different book but the keywords “Toppling” and “TBR” probably alerted the spam this might trick me into letting it pass.

spam comment toppling tbr pile search result

Scarier still was this comment lifted from my friend Steph’s review of the same book, Anne & Henry by Dawn Ius.

spam comment 3

Steph is a friend of mine so I was doubly shocked to find her own words being reproduced in a spam comment.

spam comment anne and henry search result

The final one was more of a hit and miss: the keyword was my screen name, Nemo.

spam comment 4

It was lifted from some innocent person’s film review.

spam comment nemo search result

I can’t be the only one this is happening to.

Spam is getting smarter. It’s clearly scanning for keywords and stealing other people’s natural-sounding words to make it sound more legitimate.

This is worrying because the book community has recently had yet another plagiarism scandal that we really shouldn’t have to deal with.

It’s worrying that some people might fall for these plagiarised spam comments because they sound so legitimate. They sound legitimate because they’re literally stolen from our peers!

It’s worrying because if someone does accidentally yet innocently approve these spam comments, it’s someone else’s words being plagiarised. Perhaps they don’t know, but I’m worried the book community might end up turning around and blaming the blogger for plagiarism, of which they are completely innocent!

Make sure you double check the profile links before approving normal-sounding comments. Spam is getting smarter.


About Nemo

A lover of kittens and all things sparkly, Nemo has a degree in English Literature and specialises in reviewing contemporary, paranormal, mystery/thriller, historical, sci-fi and fantasy Young Adult fiction. She is especially drawn to novels about princesses, strong female friendships, magical powers, and assassins.

Subscribe to Blog via Email

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Join 1,836 other subscribers

3 thoughts on “Is Your Spam Plagiarizing A Reviewer?

  1. Roberta R.

    Oh gosh. Just what we needed. This is new to me, but then again, I don’t have a “big” blog. This is not to say it can’t happen to me too…maybe it’s just a fortunate accident.
    Thank you for the heads-up! Oh, and BTW, I love your banner. Especially the cat trying to catch the butterfly – it’s so cute!

    1. Nemo

      I don’t think of my blog as particularly ‘big’, but I wanted to get the word out in case people a) fall for this new spam or b) think someone actually is plagiarising them if the spam does get through.
      Thanks about the banner, I love it too!

  2. vvb

    Thanks for this post. The kind of spam in comments I get usually have a link included to something totally unrelated. I don’t bother to click on link to avoid a virus that might be attached to the website it goes to. In general though I only get a handful of comment spam within a 6 month period – and I keep my comments open. Funny though, I do find the comment spam on older posts which is an automatic red flag.

    vvb recently posted: Stacking the Shelves - 9.19.15

Comments are closed.